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Mobile App Design

Welcome to Penser, we are a strategic design consultancy dedicated to creating discerning, purposeful, and engaging brands.

 

We deliver exceptional brand transformations for evolving businesses. Whether you're a startup, expanding internationally, seeking investment, merging, or updating an outdated identity, we guide organisations through complex brand changes.

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Shifts in strategic objectives often cause businesses to outgrow their brands. Our research, strategy, and design methods realign, modernise, and empower brands, ensuring consistency and focus on future business goals.
 

Let us guide your brand to clarity and distinction.

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MY WORK

Robust strategic planning bridges the gap between where you are and where you want to be. Explore our portfolio to see our expertise in strategy, positioning, naming, art direction, and more. Let us guide your brand to clarity and distinction.

We bring your visual identity to life through compelling visuals and engaging experiences in a way that captures attention and inspires the imagination. Discover our projects showcasing website design, marketing collateral, and digital campaigns.
 

Build trust and affinity with a distinctive brand language that guides all your communications. We specialise in digital storytelling that captivates and drives results. View some of our successes here.

VR Goggles

OUR CAPABILITIES AT A GLANCE

Brand consultancy services

  • Brand Positioning

  • Brand Strategy

  • Brand Architecture

  • Marketing Strategy

  • Brand Naming

  • Brand Planning

  • Product Strategy

  • Brand Auditing

  • Performance Benchmarking

  • Competitor Analysis

  • Market Research

 

Design management

  • Brand Identity Design

  • Logo Design

  • Brand Guidelines

  • Website Design

  • Social Channel Design

  • Brochures

  • Media Kits

  • Apparel & Merchadise

  • Packaging Design

  • Presentation Design

Communication

  • Value Proposition

  • Taglines & Slogans

  • Tone of Voice

  • Communications Guidelines

  • Persona Definition

  • Brand Values

  • Communication planning

  • Brand messaging

Sidney Skyline
ABOUT US

At Penser, we excel in Brand and Communication Design.

 

We specialise in delivering exceptional brand transformations for businesses in transition. Whether you're a startup or preparing for international expansion, positioning for investment, aligning after a merger or acquisition, or evolving beyond an outdated identity, we have a proven track record of guiding organisations through complex brand changes.

 

Our expertise lies in helping companies strategically develop and expand their brands through integrated media solutions. Collaborating closely with business owners and marketers, we bring creative visions to life—from rebranding corporate identities to crafting websites, social media assets, and marketing collateral. We transform ideas into impactful executions across diverse communication channels. Based in Sydney, Australia, Penser Design is your partner in elevating your brand.

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Peter Davison - Creative Director

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As the Creative Director at Penser, I bring over twenty-five years of expertise in brand and communication design, having worked across advertising and marketing in Singapore, New Zealand, and Australia. With a Master of Communication Design (with distinction) from RMIT University, my specialisation in Design Management ensures strategic and innovative solutions for our clients.

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Collaborators

 

We engage with a dynamic network of professional freelancers, including copywriters, photographers, videographers, animators, and both front-end and full-stack developers. This collaboration ensures a high level of expertise and innovation in every project we undertake.

 

ABOUT
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